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Topic: RSS FeedRU: EARTHY REMINDER OF HOME FOR ALL BLACKS AT WORLD CUP
AAP Sports News (Australia), July, 2007
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AAP Sports News (Australia)
07-06-2007
RU: EARTHY REMINDER OF HOME FOR ALL BLACKS AT WORLD CUP
WELLINGTON, July 6 NZPA - A special gift will make sure the All Blacks stay connected
to their homeland at a purely grass roots level for this year's World Cup in France.
The New Zealand Rugby Union and adidas are in the process of cutting a piece of turf
from dozens of grounds around the country.
Soil from the turf will help to make up the gift that the team will take to France in August.
Adidas NZ marketing manager Craig Waugh said the idea behind the campaign was that
the 1072 All Blacks to date were "Of This Earth".
"The turf we are collecting from clubs around the country will cover the rugby grounds
on which every All Black has played,"...
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