Business Services Industry
ADCORP AUSTRALIA REPORTS H1 NET PROFIT OF US$1.42 MLN.
AsiaPulse News, March, 2003
SYDNEY, March 7 Asia Pulse - Advertisement producer Adcorp Australia Ltd (ASX:AAU) is focusing on diversifying its revenue stream to bolster earnings amid tough market conditions.
Adcorp today reported its first half net profit lifted 52 per cent to A$2.3 million (US$1.42 million), thanks to cost efficiencies and increased margins.
But managing director Ian Rodwell warned challenging market conditions appeared set to continue, with the timing of an upswing difficult to predict.
"It's not easy out there," Mr Rodwell told journalists.
"Spends are down because there's not a lot of business confidence out there - everyone's under margin pressure."
Mr Rodwell said it was too early to say if the company was on track to reach analyst...
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