Picturing the MMS potential. (Analyst Speak).

New Media Age, June, 2002 by Tom Byrd

IF YOU BELIEVE EVERYTHING you read, then you'll be safe in the knowledge that MMS is set to take the mobile world into a new evolutionary phase.

When text messaging first became popular people were surprised. No-one had realised its amazing potential. Similarly, the industry didn't realise how quickly the public would adopt SMS as a new communications medium. In contrast, MMS has been widely hyped in the industry. Many people know what it is and what it's capable of.

Mobile Streams is to publish a report on MMS applications. Within this report we have profiled all the major application providers in the MMS space, asking them to give an overview of their products and which they see as being the killer app. The responses are compelling.

During the...