New Media Age

View more issues:

Articles in March, 2003 issue of New Media Age

• Email marketing: people's email inboxes are bulging these days, so getting your message through needs clear goals and careful monitoring.
  by Dianne See Morrison
• Green Cathedral prepares for boom with acquisitions. (Agencies)
  by Jonathan Webdale
• New iTV division forces Carlton Active closure
  by Jonathan Webdale
• Usability testing leads to better ROI. (Opinion)
  by Marty Carroll
• Industry urges caution for new anti-spam laws
  by Dominic Dudley
• Delivering the goods
  by John Browett
• Show me the money: with nearly 30 years' experience as an independent broker, how has Charcol managed to take it's business online with such success when its rivals have failed? (Charcol).
  by Pieter Preston
• Building speed
  by Jonathan Webdale
• Revolutionary thinking
  by Greg Brooks
• Who's spending what.
  by Chris Dillabough
• New Media Marketplace.
• Spoofers note: truth can be stranger than fiction. (Trends).
  by Phil Dwyer
• Orange deal grows market for location-based services
  by Justin Pearse
• Telewest challenges rivals with 2Mb home broadband. (Technology)
  by Yinka Adegoke
• Industry hopeful for new Carlton/Granada iTV unit: Carlton Active's closure is another blow to the iTV sector, but from its ashes may rise a unified ITV interactive division. (Analysis).
  by Jonathan Webdale
• Unplug and play
  by Andrew Darling
• Xbox Live launch provokes shake-up of games sector
  by Dominic Dudley
• Time to look beyond broadband take-up. (Analyst Speak).
  by Ben Macklin
• Voluntary site Do-it assigns entire ad budget to online. (Marketing)
  by Clive Walker
• Noras proves that e-auditing is key. (Letters to the Editor)
• Ladbrokes trials integrated on/offline betting services
  by Dominic Dudley
• Interactive outstrips phone in William Hill betting profits. (Finance)
• Do consolidation moves spell the end for the full service agency? (Analysis)
  by Dominic Dudley
• ISPs still in the dark over data retention legislation. (Analysis).
  by Pieter Preston
• GMTV's 3G plans held up by 3's lack of co-operation
  by Justin Pearse
• New media people
• Shazam expands European reach via Vodafone D2 deal. (International)
  by Pieter Preston
• Government broadband bid could cost industry [pounds sterling]70m
  by Dominic Dudley
• Online travel agents protest over CAA insurance advice
  by Chris Dillabough
• Battle rages in the handset war: Nick Hunn of TDK systems and James Pankiewicz of conchango debate the growing battle for supremacy between Microsoft and Symbian in the mobile world. (NMA Wireless).
  by Nick Hunn
• Atlas DMT signs European deals for marketing suite. (Agencies)
  by Chris Dillabough
• Mastercard reports fall in online credit card fraud
  by Dominic Dudley
• Channel 4 adds further interactivity to TV shows
  by Jonathan Webdale
• Staying one step ahead
  by Judy Gibbons
• IAB appoints Eyre to push use of online advertising
  by Yinka Adegoke
• 3G service. (Gadfly)
• Is BSkyB boxing clever with its iTV gaming strategies? (Comment).
  by Bill Gash
• Paid-for search: one way to get your site noticed is to get it listed in search engines' results, finds Dianne See Morrison.
  by Dianne See Morrison
• Internet offers a new way to look at war. (Leader)
• Giving users the say in multi-channel technology. (On Marketing).
• Jumping the gunners: with the team threatening further Premiership triumphs, Arsenal is also well placed to draw revenue from its online operations, both in the UK and beyond. (Strategic Play: Arsenal FC)
  by Rob Venes
• Good news for online ads as IAB chairman shows support. (Leader)
  by Michael Nutley
• Agencies launch site accessibility service. (Agencies)
• Lyn Thompson. (New Media People)
• How prominent must your terms and conditions be? (On the Law).
  by Simon Harper
• Fine and Dundee
  by Justin Pearse
• Legal online music must work to survive. (Analyst Speck).
  by Mark Mulligan
• UK Online sees significant rise in traffic during 2002. (Trends).
  by Sara Davies
• SDL claims to cut cost of translating content by 40%. (Technology)
  by Clive Walker
• Ways to pay for shopping via iTV. (Analyst Speak).
  by Mike Bloxham
• All in good time.
  by Justin Judd
• BT forced to drop iTV part of e-voting pilot schemes.
  by Jonathan Webdale
• BBC Technology aims SMS platform at broadcasters. (BBC Technology)
  by Justin Pearse
• Refashioned: after a series of false starts with the Web, Laura Ashley is now seeing positive results, having appointed wheel to integrate its on and offline approach.
  by Jonathan Webdale
• Mykindaplace to supply Sky with Web/iTV content
• Technology update: Overture is seeking to challenge Google with its purchase of AltaVista. But is it up to the fight?
  by Chris Dillabough
• Sector round-up: banking; there's a distinct difference between how traditional offline banks and their online rivals use the Web.
  by Dominic Dudley
• Interactivity gets a new channel: the arrival of ITV on the Sky Digital platform promises new markets for interactive advertisers. (NMA iTV).
  by Alistair Ray
• Liverpool Council to raise [pounds sterling]40m for digital library. (Finance)
  by Dominic Dudley
• Gadfly.
• Private readies interactive adult SMS service for US. (International)
  by Justin Pearse
• Online publishers win over users with original content. (Trends)
  by Sara Davies
• Research reveals positive effect of Web advertising: new studies show just how little top brands are spending on online advertising, and the benefits they're missing. (Analysis)
  by Chris Dillabough
• Shifting ad spend into new sectors: the biggest ad spenders online are cutting back while those spending more are too small to register. What's the answer?
• Threat to m-commerce as FSA limits pre-pay
  by Justin Pearse
• FairMarket seeks agency partners for auction tool. (Agencies)
  by Sara Davies
• AutoTrader ditches paid-for search to test free listings. (Marketing)
  by Chris Dillabough
• ISPs call for guidance on content liability. (Opinion).
  by Mark Gracey
• ITV to focus interactive output on 24/7 service
  by Ben Carter
• Embrace new ways of working. (Letters to the Editor)
• Broadband needs to offer more to reach mass take-up. (Leader).
  by Michael Nutley
• Using an agency.
  by Chris Dillabough
• Up, up and online. (Insight).
  by Rob Venes
• Cost stands between travel SMEs and best use of Web. (Trends).
  by Chris Dillabough
• Youth market leads moves in mobile. (Analyst Speak)
  by Josh Dhaliwal
• Ebookers warns onset of war could delay profits. (Finance)
  by Dominic Dudley
• Government sites struggle to cope in lead-up to war. (Trends)
  by Sara Davies
• Netdecisions wins highly prized VisitBritain contract
  by Jonathan Webdale
• Identity parade: a workable scheme that allows those online to prove they are who they say they are isn't just desirable for securing e-commerce transactions, but could be highly valuable in the B2B world too
  by Nic Howell
• MSN predicts full operator take-up for mobile service
  by Clive Walker

• 1
• 2