Supply Side: CASE STUDY.

Lodging Hospitality,  January, 1999  

Tags: Hewlett-Packard Co., Kimberly-Clark Corp., Kleenex, printer

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Kimberly-Clark Comforts Allegro When the former Bismarck Hotel in Chicago became the Hotel Allegro in March, the facilities manager was eager to open with name-brand amenities such as Kleenex products from Kimberly-Clark. "Our guests appreciate the difference between a name brand and a non-name brand," says Steven Kamykowski, the Allegro executive responsible for housekeeping, engineering, purchasing and energy management.

"They identify with name brands. We like to offer them what they are accustomed to at home while they are traveling." That's ...

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