Pharma Industry
Industry: Email Alert RSS FeedEye shadow
Chain Drug Review, Jan 5, 2009
Eye shadow
% change % change
Dollar vs. year Unit vs. year
Trade class sales ago sales ago
TOTAL MASS MARKET
([dagger]) $206,965,600 1.00% 43,602,970 -0.98%
DRUG STORES $131,554,400 3.12% 26,847,530 1.35%
SUPERMARKETS $27,775,490 -2.15% 6,565,422 -4.04%
Best-sellers in drug stores
Brand Manufacturer Dollar sales
Maybelline Expert
Wear Maybelline $13,864,710
CoverGirl Eye
Enhancers Procter & Gamble $11,320,200
L'Oreal Wear Infinite L'Oreal $8,494,952
Revlon ColorStay Revlon $7,739,706
Almay Intense I Color Revlon $4,690,161
L'Oreal HIP L'Oreal $4,391,285
Milani Runway Jordana $3,481,301
Revlon Illuminance Revlon $3,226,392
Wet n Wild Mega Eyes Markwins $3,028,352
Almay Intense I Color
Play Up Revlon $2,927,215
Dollar Dollar
sales Dollar share
Brand % change share % change Unit sales
Maybelline Expert
Wear -2.22% 10.54% -0.58% 3,143,975
CoverGirl Eye
Enhancers 1.55% 8.60% -0.13% 2,944,663
L'Oreal Wear Infinite -25.13% 6.46% -2.44% 1,932,168
Revlon ColorStay -1.68% 5.88% -0.29% 1,501,384
Almay Intense I Color -38.29% 3.57% -2.39% 764,840
L'Oreal HIP 4.52% 3.34% 0.04% 824,767
Milani Runway 154.50% 2.65% 1.57% 475,220
Revlon Illuminance -13.96% 2.45% -0.49% 628,897
Wet n Wild Mega Eyes -19.72% 2.30% -0.65% 1,316,585
Almay Intense I Color
Play Up N/A 2.23% 2.23% 465,632
Unit
sales Unit Unit share
Brand % change share % change
Maybelline Expert
Wear -2.27% 11.71% -0.43%
CoverGirl Eye
Enhancers 6.70% 10.97% 0.55%
L'Oreal Wear Infinite -14.81% 7.20% -1.37%
Revlon ColorStay -1.08% 5.59% -0.14%
Almay Intense I Color -34.91% 2.85% 1.59%
L'Oreal HIP 13.54% 3.07% 0.33%
Milani Runway 164.08% 1.77% 1.09%
Revlon Illuminance -10.38% 2.34% -0.31%
Wet n Wild Mega Eyes -19.30% 4.90% -1.26%
Almay Intense I Color
Play Up N/A 1.73% 1.73%
([dagger]) Sales are through drug stores, supermarkets and discount
stores (except Wal-Mart Stores Inc.) for the 52 weeks ended November
2, 2008.
Most RecentPharma Articles
- How to choose the right insurance carrier for your business
- Real Estate: Prepare your properties to weather what lies ahead
- Technology: Be prepared if part of your global supply chain goes missing
Most Recent Health Articles
Most Recent Health Publications
Most Popular Health Articles
- 50 home remedies that work: these safe, fast, and effective fixes will relieve what ails you - Cover Story
- Detox in 7 days: a detoux diet can help you shed up to 10 pounds and leave you feeling terrific. Our weeklong plan shows you how to lose the weight and keep it off - Cover story
- All about nightshades: explore the hidden hazards of your favorite food with macrobiotic nutritionist Lino Stanchich
- Treat sinusitis naturally: breath easy and relieve sinus pressure with these remedies - Quick Fixes and Long-Term Solutions
- La anemia falciforme - causas y tratamiento


