Selling the outback in Ramat Gan: `if what we are hoping for turns to reality, then the shares of the initial investors could multiply in value as much as 10 to 20 fold. Just look back at what happened to the shares of the original stakeholders of the Ekati mine in Canada.'.(Diamond Rose NL company)

Israel Diamonds, February, 2002

If there ever was a sign of the changing face of the diamond business, it was the figure of Sholom Feldman, the general manager of Diamond Rose NL, a small diamond exploration company based in Sydney, Australia, moving from meeting to meeting at the Israel Diamond Exchange, in a search for investors in his company.

Feldman's odyssey is indicative of changes in both the diamond mining and diamond trading sectors. It was only several years that junior mining firms were very hot properties on several of the world's stock exchange, and a firm like Diamond Rose would more likely have ...