Former Revlon president Levine remembered

Household & Personal Products Industry, Oct, 2007

* Sol Levine, president of Revlon from 1985 to 1991, passed away on Aug. 31 at the age of' 79. He is survived by his wife, Dorothea of 36 years; a daughter, Danielle; a son, Philip, and a sister, Florence Weintraub.

Levine's career spanned over 50 years and resulted in the development of more than 50 patents. He started with a family point-of-sale display firm. In the early 1950s, he joined Revlon; later on Levine left to become the head of operations for a mass-market toiletries company and worked for Mardel. During his tenure as chief executive officer from 1964 to 1969, he oversaw the launch of Sally Hansen nail care and Orajel.

Levine returned to Revlon in November 1969 as executive vice president. He began by heading operations, then became chairman and president of the international division. In the early 1980s, he left to become a senior consultant but returned as president after the company was acquired by McAndrews & Forbes. After leaving Revlon in 1991, Levine kept working with small emerging health care companies.