Retail Industry
Industry: Email Alert RSS FeedTop photographer leads Quest International's image makeover
Household & Personal Products Industry, Nov, 2006
UNITED KINGDOM: Quest International is unleashing a corporate marketing campaign this fall in order to better communicate its capabilities and mark its success. French fashion photographer Thierry le Goues has been commissioned to create images for trade and consumer advertising.
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The campaign includes a reworking of the company's vision, modernized logo and visual identity, new promotional materials, expanded product photo library and the tagline "We create what captivates."
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