Manufacturing Industry
But wait! There's more! TV takes it to a new level.(analysing the trends in product demonstrations and infomercials)
Industry Week, April, 2005 by Purdum, Traci
HARKENING BACK TO PRODUCT DEMONSTRATORS THAT barked their pitches at fairs across the country, infomercials are the modern day platform for such pros as Ron Popeil, Susan Powter and Billy Mays.
According to Wikipedia, an online encyclopedia, infomercials proliferated in the U.S. after 1984 when the Federal Communications Commission eliminated certain regulations, which were established in the 1950s and '60s, on the commercial content of television--specifically, the FCC lifted the 12-minute-per-hour limit on TV ads.
Opening the airwaves for late-night and early-morning "TV shows" on local stations and dedicated home-shopping channels, infomercials are a way for pitchmen and women to demonstrate their products. The catch phrases they chant--"Set it...
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