Retail Industry
Industry: Email Alert RSS FeedWITHER KOBE? REEBOK SAYS NO TO ENDORSEMENT DEAL.(Reebok terminates shoe deal with basketball player Kobe Bryant )
Footwear News, February, 2003 by ZMUDA, NATALIE
NEW YORK -- After months without a shoe endorsement deal, NBA superstar Kobe Bryant is still shopping around.
The wait hasn't seemed to slow up his game: Bryant is currently the league's No. 1 shooter, having the best season of his career. Just last week, the 23-year-old Los Angeles Lakers star generated a season-high 52 points to help his team defeat the Houston Rockets in double overtime.
Nevertheless, he has yet to score a new endorsement contract. After unexpectedly parting with Herzogenaurach, Germany-based Adidas-Salomon last July, speculation ran rampant: which shoe firm would sign the Lakers guard? At the time, Adidas said the brand and Bryant, who had been in the fold for six years, had differing opinions on how the company's basketball...
Most Recent Business Articles
- Multiple criteria evaluation and optimization of transportation systems
- Multi-criteria analysis procedure for sustainable mobility evaluation in urban areas
- A two-leveled multi-objective symbiotic evolutionary algorithm for the hub and spoke location problem
- Multi-criteria analysis for evaluating the impacts of intelligent speed adaptation
- The development of Taiwan arterial traffic-adaptive signal control system and its field test: a Taiwan experience
Most Recent Business Publications
Most Popular Business Articles
- 7 tips for effective listening: productive listening does not occur naturally. It requires hard work and practice - Back To Basics - effective listening is a crucial skill for internal auditors
- FAS 109: a primer for non-accountants - Financial Accounting Standards Board's "Statement 109: Accounting for Income Taxes"
- LIFO vs. FIFO: a return to the basics
- Design a commission plan that drives sales - Sales Commissions
- Too Young to Rent a Car? - 25-years-old the minimum age for car renting - Brief Article
