Retail Industry
Industry: Email Alert RSS FeedOLIVER SWEENEY EYES INTERNATIONAL EXPANSION.
Footwear News, June, 2006 by Anniss, Elisa
Byline: ELISA ANNISS
LONDON - Upscale British men's label Oliver Sweeney is taking its first steps toward international expansion.
The 16-year-old brand, which has recently seen significant growth in the U.K., is working to establish a presence outside its home turf, particularly in the U.S. and Italy, Andrew Marshall, managing director for Oliver Sweeney, told Footwear News.
"Outside the U.K., we don't have a presence at all," Marshall said, adding that over the last five years sales have increased from 10,000 pairs per year to 50,000 pairs. "That's why I have been brought in, to internationalize the brand. One of my remits is to take this successful business - which has so far worked like a cottage industry - and create a corporate...
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