Retail Industry
Industry: Email Alert RSS FeedAMAZON BETS ON SHOES.(Amazon.com Inc.' Endless.com)
Footwear News, January, 2007 by ABEL, KATIE
Byline: KATIE ABEL
NEW YORK - The online footwear world got more crowded last week with the debut of Endless.com, but industry insiders said there is still plenty of room for growth in the burgeoning Web business.
Endless.com, Amazon's first stand-alone effort outside its flagship site, marks the second major Web launch in the past two months. (Gap Inc.-owned Piperlime bowed in November.) While Endless.com began testing on Dec. 11, it was not publicly unveiled until last Wednesday.
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