Take charge of your career: with recent investment by the Department of Labor, geospatial sciences are becoming a hot career choice. Is it time you took charge of your spatial career?(Professional Development)

Geospatial Solutions, November, 2005 by Cary, Tina

Simply put, you are the marketing director of your career. And in marketing, you need to understand your customers' needs as seen from their perspective. Regarding job searches, the person who is doing the hiring can be considered the customer, and his or her perspective may be quite different from yours.

Consider the tale of the mayor and his wife out for an afternoon stroll. They pass a construction site and each becomes engaged in conversation. As they resume their walk, the mayor says, "Who was that?" and his wife says, "That was Joe Smith, my boyfriend in high school." The mayor says, "Oh, if you hadn't met me you'd be married to a construction worker?" and she says, "No, if I hadn't met you, he'd be the mayor now."

Marketing the...

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