Leaders in infant developmental toys.(By the Numbers)(Directory)

Home Accents Today, April, 2005

Battat Inc., Plattsburgh, N.Y., www.briotoy.com

Osby, Sweden-based company. Publicly held, traded on the Stockholm Stock Exchange. Founded in 1884. Infant developmental toys include rattles, plush, musical toys, rollers, teethers, blocks, pull toys and bath toys. Its Brio Soft collection is suited for three age groups: birth and up, 6 months and up, 12 months and up. Its Ambi Toys brand is divided into the categories of pram, crib and playard, rattles and teethers, bath time and discovery and activity. Acquired European Nursery Group, the Norwegian-based developer and marketer of strollers, car seats and accessories, in January. Other products include its wooden railway system, smart track toys and wooden games.

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