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Spin Master to make toys for Deko Boko.(Licensing)(Deko Boko Friends)(Brief Article)

Home Accents Today, June, 2005

Content provided in partnership with HighBeam Research

San Francisco -- VIZ Media has named Spin Master master toy licensee for Deko Boko Friends, a Japanese animation property for preschool audiences. Simon Spotlight, an imprint of Simon & Schuster Children's Publishing, has also been named book-publishing licensee for the property.

Produced as 30-second animated shorts, or interstitials, Deko Boko Friends features 12 characters who aim to help teach children about diversity and tolerance. Nick Jr. recently signed a deal to air Deko Boko Friends on Noggin, its commercial-free educational network for preschoolers. Nicktoons, Nickelodeon's 24-hour cartoon channel, will carry 60 of the program's 30-second interstitials.

"We are thrilled to have Spin Master and Simon & Schuster Children's Publishing join the...

 

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