This month in agri marketing ... (For Openers).

Agri Marketing,  February, 2002  

Tags: agreement, Coca-Cola Co., marketing

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Five Years Ago * Babson Bros. Co., Naperville, Ill., and Coca-Cola Co., Atlanta, Ga., reaches an out-of-the court agreement over the use of the Surge trademark. This cleared the way for Coca-Cola to proceed with scheduled Super Bowl ads. * AGCO, Duluth, Ga., enters an agreement to acquire Fendt, the leading manufacturer and distributor of tractors in Germany.

Ten Years Ago * Rhea&Kaiser Advertising Inc., Naperville, Ill., promotes media director Patsy Comella to vice president. ...

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