Expecting the unexpected from agriculture.

Agri Marketing,  October, 2003  by Gray, Jennifer

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Farm-grown fashions have hit the runways across the globe, but not in the way you might expect. Sometimes unknowingly, consumers are becoming more in touch with agriculture, but not in the fields of in the classroom. Families are walking on a "field" of corn, but the "corn" is soft, lofty and stain-resistant. Agriculture is making its way to big cities, suburbs and homes throughout the world in the new products made with Ingeo[TM] fibers, the first and only man-made, natural-based fiber made from 100 percent annually renewable resources--ordinary field corn.

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