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Agri Marketing, April, 2004
CLIENT: Pioneer Hi-Bred International Inc., Johnston, Iowa--Julia Morrissey
AGENCY: McCormick Company, Kansas City, Mo. --Alan Bell
MESSAGE: To help Pioneer customers understand key concepts and keep on top of tax and financial issues through commentary in Pioneer's GrowingPoint magazine.
AUDIENCE: Agribusiness men and women who deal with both business and personal tax and financial issues.
MERIT: Farm Credit Canada / In-house
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NATIONAL FINALISTS: Dairy Management Inc. / The Integer Group (2) CoBank / In-house Bayer CropScience / Rhea & Kaiser Marketing Communications
COPYRIGHT 2004 Doane Information Service
COPYRIGHT 2008 Gale, Cengage Learning
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