Find Articles in:
All
Business
Reference
Technology
News
Lifestyle

Cosmetics

MMR, April 21, 2008

COSMETICS (Facial Makeup Removers/Lotions & Gels

                            DOLLAR SALES          UNIT VOLUME
                            $36.6 mil. *          7.2 mil. *

                             % Change              % Change
                             vs. Prior             vs. Prior
                             12 Months             12 Months

Total                          +6.7%                 +4.2%
Supermarkets                   +7.4%                 +3.5%
Drug Stores                    +7.7%                  +6%

                              Dollar        %        Unit         %
TOP BRANDS                   Sales **    Change   Volume ***   Change

 1. Neutrogena              $10.0 mil.    +50.8%    1.6 mil.    +46.6%
 2. Maybelline Expert Eyes   $8.5 mil.     0.0%     2.0 mil.     -1.4%
 3. Almay                    $5.0 mil.    +11.4%    1.0 mil.    +12.5%
 4. L'Oreal Plenitude        $4.8 mil.    -16.0%    0.8 mil.    -16.9%
 5. L'Oreal                  $2.4 mil.     +5.5%    0.4 mil.     +5.8%
 6. Cover Girl Clean         $1.1 mil.     -5.0%    0.3 mil.     -5.2%
 7. Nivea Visage             $0.8 mil.    -34.3%    0.1 mil.    -35.1%
 8. Rimmel                   $0.7 mil.    +15.5%    0.1 mil.    +20.3%
 9. Physicians Formula       $0.2 mil.    -28.5%   0.05 mil.    -30.6%
10. Physicians Formula       $0.1 mil.    -25.1%   0.02 mil.    -21.6%
    Vital Lash

* Total of supermarkets, drug stores and discount stores
excluding Wal-Mart Stores Inc. for 52 weeks ending 1/27/08.

** All private label brands combined total $2.8 mil.

*** All private label brands combined total 0.7 mil.

Source: Information Resources Inc.

Top brand rankings do not represent total sales of all SKUs for an
overall brand; rather, they represent individual brand listings.

Note: Table made from bar graph.
COPYRIGHT 2008 Racher Press, Inc.
COPYRIGHT 2008 Gale, Cengage Learning
 

BNET TalkbackShare your ideas and expertise on this topic

The following tags are supported in BNET comments:
<b></b> <i></i> <u></u> <pre></pre>

Leave a Reply

  1. You are currently a guest | Login?
Go
advertisement
  • Click Here
  • Click Here
advertisement

Content provided in partnership with http://findarticles.com/source//