Cosmetics

MMR, April 21, 2008

COSMETICS (Lipstick)

                            DOLLAR SALES          UNIT VOLUME
                            $352.5 mil. *         63.5 mil. *

                             % Change              % Change
                             vs. Prior             vs. Prior
                             12 Months             12 Months

Total                          -1.2%                  -7%
Supermarkets                    -1%                  -6.2%
Drug Stores                    -1.5%                 -5.2%

                              Dollar        %        Unit         %
TOP BRANDS                     Sales     Change     Volume     Change

 1. Revlon Super Lustrous   $35.9 mil.     -3.7%    6.0 mil.     -8.2%
 2. L'Oreal Colour Riche    $33.1 mil.     +4.0%    5.0 mil.     +0.0%
 3. Cover Girl Outlast      $21.3 mil.     -2.9%    2.8 mil.     -0.4%
 4. Maybelline Moisture     $21.3 mil.    +10.5%    3.8 mil.    +12.7%
    Extreme
 5. Maybelline Superstay    $17.7 mil.    -20.3%    2.2 mil.    -19.4%
    Lip Color
 6. Revlon ColorStay        $15.7 mil.     -3.0%    2.0 mil.     -3.2%
    Overtime
 7. Revlon Moon Drops       $13.4 mil.     -5.3%    1.9 mil.     -8.6%
 8. Revlon ColorStay        $13.2 mil.    +39.4%    1.6 mil.    +37.4%
    Soft & Smooth
 9. Cover Girl Continuous   $12.1 mil.    -12.0%    2.4 mil.    -16.5%
    Color
10. L'Oreal Infallible      $10.9 mil.      N/A     1.1 mil.      N/A

* Total of supermarkets, drug stores and discount stores
excluding Wal-Mart Stores Inc. for 52 weeks ending 1/27/08.

Source: Information Resources Inc.

Top brand rankings do not represent total sales of all SKUs for an
overall brand; rather, they represent individual brand listings.

Note: Table made from bar graph.