Skin care

MMR, April 21, 2008

SKIN CARE (Facial Antiaging)

                                 DOLLAR SALES          UNIT VOLUME
                                $607.1 mil. *          40.2 mil. *

                                 % Change vs.         % Change vs.
                               Prior 12 months       Prior 12 months

Total                               +19.9%                +16.7%
Supermarkets                        +14.8%                +10.9%
Drug Stores                           +21%                +19.5%

                               Dollar        %        Unit        %
TOP BRANDS                    Sales **    Change   Volume ***  Change

 1. Olay Regenerist          $110.6 mil.   +17.7%   5.9 mil.    +14.1%
 2. Olay Definity             $42.1 mil.  +125.6%   1.7 mil.   +127.5%
 3. Neutrogena Healthy Skin   $33.8 mil.    +8.6%   2.4 mil.     +2.1%
 4. L'Oreal Derm Expertis     $30.4 mil.    -4.3%   1.9 mil.     -6.2%
    Age Perfct
 5. Olay Total Effects 7X     $29.4 mil.    -7.2%   1.6 mil.     -6.9%
 6. Olay Total Effects        $24.6 mil.    -0.6%   1.4 mil.     +0.6%
 7. Olay                      $23.5 mil.    +8.8%   2.2 mil.     +7.7%
 8. L'Oreal Dermo Expertise   $23.4 mil.   -13.1%   1.7 mil.    -19.2%
    Revitalft
 9. RoC Retinol Correxion     $15.3 mil.    -4.5%   0.8 mil.     -3.3%
    Deep Wkl
10. Aveeno Actv Natls Pos     $15.2 mil.    --      0.8 mil.     --
    Ageless

* Total of supermarkets, drug stores and discount stores excluding
Wal-Mart Stores Inc. for 52 weeks ending 1/27/08.

** All private label brands combined total $12 mil.

*** All private label brands combined total 6.3 mil.

Source: Information Resources Inc.

Top brand rankings do no represent total sales of all SKUs for an
overall brand; rather, they represent individual brand listings.

Note: Table made from bar graph.