Hair care

MMR, April 13, 2009

HAIR CARE (Relaxer Kits)

                             Dollar        %         Unit        %
TOP BRANDS                  Sales **     Change   Volume ***   Change

 1. Organic Root
      Stimulator            $5.9 mil.      19.7    0.8 mil.      19.5
 2. SoftSheen-Carson
      Dark & Lly             5.1 mil.      -7.2    0.8 mil.      -8.6
 3. SoftSheen-Carson
      Optimum Cr             5.1 mil.      -9.1    0.7 mil.     -13.1
 4. Dr. Miracle's            3.1 mil.     78.9     0.3 mil.     78.3
 5. Just for Me              3.0 mil.     -0.5     0.5 mil.     -3.0
 6. Africa's Best            2.6 mil.      21.3    0.6 mil.      15.7
 7. Proline Soft &
      Beautiful              2.1 mil.      -5.2    0.3 mil.      -9.8
 8. Luster's Scurl           2.0 mil.      -0.7    0.4 mil.      -6.0
 9. Luster's Pink
      Smooth Touch           1.9 mil.      15.6    0.5 mil.      14.1
10. Soft & Beautiful
      Botanicals             1.8 mil.       1.4    0.3 mil.       1.7

                  DOLLAR SALES         UNIT VOLUME
                  $45.7 mil. *         7.4 mil. *

                  % Change vs.        % Change vs.
                 Prior 12 Months     Prior 12 Months

Total                -2.1%               -4.4%
Supermarkets         -3.2%               -4.7%
Drug Store           -1.2%               -3.9%

Source: Information Resources Inc.

* Total of supermarkets, drug stores and discount stores
excluding Wal-Mart Stores Inc. for 52 weeks ending 12/28/08.

Top brand rankings do not represent total sales of all SKUs for an
overall brand; rather, they represent individual brand listings.

Note: Table made from bar graph.