Maybe this is rocket science: Monte Zweben, a supply chain management pioneer, wants to revolutionize customer management. (Deep into delivery).

MSI,  December, 2002  by Hill, Sidney Jr.

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When he looks back over his career, Monte Zweben jokes that he started out as "a longhaired rocket scientist." But these days he is a serious entrepreneur.

As founder, chairman, and CEO of Blue Martini Software,. San Mateo, Calif., Zweben currently is focused on bringing what he calls "the next generation of customer relationship management applications" to the manufacturing marketplace. If he succeeds, it will be the second time that Zweben has had a hand in altering the landscape of a manufacturing software market.

With both bachelor's and master's ...

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