Globalization forces IT pros to attack "margin leakage": data synchronization becomes key component for successful enterprise integration.(Information technology innovation & insights)

MSI, June, 2004 by Hill, Sidney, Jr.

For CEOs, taking a company global represents tremendous opportunities--chances to conquer new markets, tap into new talent, and continuously improve the corporate bottom line. For CIOs, on the other hand, globalization presents major challenges, such as figuring out how to build information networks that allow people working in far-flung locations to function as if they are all pall of a single, cohesive enterprise.

The IT staff at Panalpina, a Swiss logistics service provider with customers in 80 countries on six continents, thought it had that problem solved until its plan for putting the entire workforce on a single CRM system from SAP hit a couple of snags. The first hiccup, according to Anthony Calabrese, VP of e-commerce and customer...

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