Antitrust verdict favors R.J. Reynolds.(INDUSTRY NEWS)(R.J. Reynolds Tobacco Company)(Brief Article)

Tobacco Retailer, December, 2004

In October, a jury in Federal Court, North District of Illinois, unanimously ruled in favor of R.J. Reynolds Tobacco Company, Winston-Salem, N.C., in an antitrust suit brought against the company by Cigarettes Cheaper, a retailer headquartered in Benicia, Calif.

"We are pleased with today's ruling," said Darryl Marsch, senior counsel for R.J. Reynolds. "We have always believed that our trade programs are fair and equitable, and the unanimous ruling by the jury certainly confirms that."

Cigarettes Cheaper had accused R.J. Reynolds of wrongfully denying the retailer the opportunity to participate in the tobacco company's promotions and discount offers, in violation of Robinson-Patman antitrust laws.

"We consistently offered Cigarettes...

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