MediaWorks ink joint venture agreement with Star East to produce Chinese language programmes.(Fantastic Circle Investments Ltd. to be re-named StarEastWorks Ltd. following MediaWorks investment)(Brief Article)
Asia Image, November, 2000 by Stein, Janine
Singapore Press Holdings' new television subsidiary, SPH MediaWorks, has entered Asia's regional TV production mainstream with a multi-million dollar TV production joint venture with Hong Kong-listed Star East Holdings Limited (SEH).
The joint venture will produce between 400 and 600 hours of Chinese-language TV programming a year. The programming will form the backbone of Chinese-language Channel U, which is one of MediaWorks' two new terrestrial TV channels. The second channel is the English-language TV Works. Both channels are scheduled to launch in May 2001.
The new venture ...
Read the rest of this article with a Free Trial at HighBeam Research.