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Filipino power: the Philippines' production and post community is expexting to end on a high note this year, as many are on target to meeting their growth forecasts for 2002. Thanks to an improving economy, the production and post markets are recovering from last year's dismal performance.(Country Focus)(Industry Overview)

Asia Image,  August, 2002  by Mallari, Rene

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The Philippine advertising industry is showing healthy signs of life for the second half of the year compared to the same period a year ago, according to players end industry experts in the Philippines' production and post production. With more television commercials being given the green light, production houses and post production facilities stand to benefit from the upturn. Industry consensus is that advertisers are slowly ramping up media spend as well as eking out production budgets, thanks to a local economy that is expected to strengthen in the coming months.

"When ...

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