No monkey business: despite a rocky start, a Singaporean production, "Simeon Rex", is hoping to prove that Asian animators can compete effectively on the global stage for original animation content. (Asia Animation 2002).
Asia Image, September, 2002 by Khuen, Foo Tiang
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Production houses are beginning to realise the importance and business viability of original animated content. Although long-form animation is still very much dominated by outsourced work from European and American content companies, many Asian houses are delving into original content production and selling or bartering them with their traditional client base.
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Just as the trend to develop original content was taking off in the late 1990s, economic uncertainty caused growth to be slow and disjointed. As such, the demands and requirements of long-form animation production have ...
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