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Survey shows Chinese viewers willing to pay more for digital services.(Digital Updates)
Asia Image, October, 2003
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According to a report jointly released by television ratings firm CVSC/TNS and the Beijing Broadcasting Institute (BBI), 75 per cent of cable users throughout China would be willing to pay an additional fee for digital services. The survey was conducted in 30 cities across the mainland. Of those surveyed, 73 per cent would be willing to pay an ...
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