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Big dreams, not so big budgets.
Asia Image, March, 2004 by Lee, France
This month's issue, it would seem, focuses a fair bit on doing quite a lot with not so much. Stretching the dollar has been something our industry has had to deal with for some while now.
And even as all signs point to a more than welcome and long overdue regional economic recovery, industry colleagues I speak to all say the same thing: that no one is likely to get giddy headed and spend money like the good old days of the roaring late 1980s and early 1990s.
Economic prudence seems very much the order of the day--still--and broadcasters, production houses, and post production ...
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