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Original delights: even though international formats are still dominant in Asia, it's the homegrown local formats created by Asian channels that are winning rave reviews across the industry.(Asian formats)
Asia Image, September, 2006
If 2005 was the year international formats ruled, then 2006 turns the tide in favor of local formats. Networks in Asia are realizing that homegrown formats can do as well as international ones, in some cases they even supercede them. Take, for instance, Korean Broadcasting Station's (KBS) original format-show Ring/The Golden Bell that was not only a local success but even acquired by broadcasters from China and Vietnam. More interestingly, KBS claims that none of the international format programs tried out by channels in Korea have appealed as much to the local audience.
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