Mid-Atlantic Journal of Business

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Articles in December, 1996 issue of Mid-Atlantic Journal of Business

• Perceptual differences among owners of luxury cars: strategic marketing implications.
  by King, Algin B.; Rosecky, Richard B.
• Securitization: Redefining the Bank. (book reviews)
  by Hackert, Ann M.
• The effect of transaction costs on the firm's stock split decision.
  by Mann, Steven V.; Moore, William T.
• The Market Research Toolbox: A Concise Guide for Beginners. (book reviews)
  by Schneider, Peter
• An empirical examination of information systems development strategies in organizational contexts.
  by Masoner, Michael M.; Nicolaou, Andreas I.
• Economic Freedom of the World: 1975-1995. (book reviews)
  by Ketkar, Kusum W.
• Hedging strategies on four international equity indices: a Canadian perspective.
  by Mitra, Devashis; Rinco, Vladimir
• Frontiers of Tax Reform. (book reviews)
  by Hunter, Richard J.
• Bicultural interrole conflict: an organizational perspective.
  by Grimes, Diane; Richard, Orlando C.
• A Vision for the World Economy: Openness, Diversity, and Cohesion. (book reviews)
  by McGee, Robert W.
• Current Issues in International Trade. (book reviews)
  by Tynan, Nicola
• The business opportunity of the next century: India.
  by Amar, A.D.