Enterprising journalism in a multimedia world: with video, audio and interactive data, the associated press makes its investigative reporting accessible, useful to other news outlets, and compelling to its consumers.(Goodbye Gutenberg / Converging on the Web)

When people first see the title on my new letterhead--Director, Multimedia Investigative Reporting--they often greet me with a blank stare or funny smirk. "What? Were all the good jobs already taken?" my brother joked during his recent visit to the Washington, D.C. bureau of The Associated Press.

I can't blame my brother or numerous other wisecrackers for wondering what's going on. For years I held some of the more standard management titles in the AP, such as news editor or assistant bureau chief. But I'll confess that my new one is growing on me, much as is the ...

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