Manufacturing Industry
KB Throws A Curve.(SUPPLEMENT: GIANTS)
Professional Builder (1993), August, 2005
By Bill Lurz, Senior Editor
CEO Spotlight: Bruce Karatz
Bruce Karatz, 59, has a well-earned reputation as a management innovator. He's led Los Angeles-based KB Home as CEO for 19 years, presiding over the firm's ascent from a regional home building power -- active only in five western states as recently as 1994 -- to a national behemoth with 31,646 closings in 36 major markets a decade later. Competitors have learned to expect the unexpected from Karatz. With his latest move, he certainly did not disappoint them.
Bye Bye, KB Home Mortgage
Forty years ago, KB (then Kaufman and Broad) shocked the housing world by becoming the first builder to launch its own in-house mortgage subsidiary. On June 30 this year, Karatz loosed...
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