Food Industry
Industry: Email Alert RSS FeedWorld packaging offers Playboy hearts.(Valentine Profit Preview Part 1)
Professional Candy Buyer, May, 2004
PLAYBOY LOVE BITES are heart-shaped tins filled with candy from World Packaging Corp. Under the Last Lix brand, the tins hold five ounces of conversation hearts. The pink and purple tin lids feature the iconic Playboy Bunny logo. The tins ship in six-ct counter displays and have a SRP of $7.
In 2003 the tins were featured in the New York Daily News and on the WB's Morning Show. Circle No. 260 On Reader Reply Card. [ILLUSTRATION OMITTED]
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