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Ready for the auto-ID revolution: an interview with Kevin Ashton. (Technology).(Interview)

Supply Chain Management Review, May, 2003 by Quinn, Francis

Kevin Ashton sees a future where physical objects communicate with one another in real time, where trading partners know exactly where their products are at every point in the supply chain, where information finally triumphs over inventory. Kevin Ashton sees a future of auto-ID.

As executive director of the Auto-ID Center at the Massachusetts Institute of Technology (MIT), Ashton operates at the very heart of this emerging technology--a technology where goods are embedded with intelligence that enables them to communicate with each other and with businesses and consumers. The Auto-ID Center is a partnership of close to 100 companies and three leading research universities. In addition to MIT, the University of Cambridge in England, and Australia's Adelaide...

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