Business Services Industry
INSURANCE MARKETING NEWS.(Brief Article)
Target Marketing, July, 2001
To keep insurance direct and database marketers on the industry's inside track, JCG, Ltd. has launched the Insurance Marketing Insider, a free monthly newsletter written by industry expert Don Jackson. The monthly newsletter provides case studies, best practices, industry news and trends, as well as data from Jackson's annual report titled "Insurance Direct Marketing 2000: A Special Report on the Companies, the Practices, the Standards & the Benchmarks." Insurance Marketing Insider is available at no cost to those who request it by registering at www.jcp-ltd.com.
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