Slave in a Box: The Strange Career of Aunt Jemima.(Review) (book review) (book review)
Historian, The, January, 2000 by Salem, Dorothy C.
Slave in a Box: The Strange Career of Aunt Jemima. By M. M. Manring. (Charlottesville and London: University Press of Virginia, 1998. Pp. ix, 183. $47.50.)
Slave in a Box begins with a provocative title that sets the tone for an investigation of the popular image of Aunt Jemima. The title serves as a metaphor to describe how white male advertisers have capitalized on American racism and sexism. Readable and well supported, the book should be read by those interested in race relations, American literature, black studies, women's studies, and business history.
As with the earlier analysis of the strange career of Jim Crow, M. M. Manring's study of Aunt Jemima shows how the popular image emerged from the "mammy" of Southern plantation life and took on a...
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