Rhodia Stands to Benefit From Early Restructuring.(Brief Article)

Chemical Market Reporter, May, 2001 by Galuskin, Myron

WHILE A SLEW of specialty chemicals companies have recently announced sweeping restructuring measures, Rhodia Inc. quietly worked ahead of the curve to put a plan in action to curb costs and streamline its business. Like other chemical companies across the board, Rhodia has felt the squeeze of lagging demand and skyrocketing raw material costs. But the company is optimistic that the second half of the year will look better due to its early cost-saving initiatives and potential relief on the raw materials side.

"At the beginning of this year we took a step back and reexamined the structure and approach of our business," says Myron Galuskin, president of Rhodia. The company discovered that the divisions, originally intended purely as strategic guidance for...

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