Retail Industry
Industry: Email Alert RSS FeedFridayWear becomes major blender of sportswear and suit makers. (new blend of clothing styles develop for Friday casual dress code policies)
Daily News Record, August, 1994 by Gellers, Stan
The advent of corporate dress code policies allowing casual dress on Fridays has created a new apparel category that combines sportswear and tailored clothing. A number of men's clothing manufacturers have introduced new lines based on this soft casual style including Perry Ellis and Arrow Sport Club. One industry source reports that there is no consensus about which department this new clothing type should be placed in for retail sales at department stores.
NEW YORK -- While most tailored clothing companies are dragging their feet about entering FridayWear, a growing number are joining with some of the hottest mainfloor sportswear names and entering the business through the back door.
The sportswear names are not only stealing the promotional thunder, but...
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