CLOTHES RACE; APPAREL LINES DRAWING INSPIRATION FROM CAR AND BIKE CULTURE ADDRESS YOUNG MENS' NEED FOR SPEED.

Daily News Record, August, 2004 by Bailey, Lee

Byline: LEE BAILEY

"America is all about baseball, apple pie, and what you drive."

So says Jacqueline Blum, who is most interested in the third of those elements, since she oversees several fashion lines inspired by automotive culture. As president of Primedia Enterprises' ancillary business operations, Blum licenses the publishing company's magazine brand names to apparel manufacturers. The most successful of these lines is the Lowrider label, based on the enthusiast magazine of the same name (see "Lowrider and the Latin Mass," below). Lowrider enjoys a ...