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Meet market: youthful voices attain greater prominence at this year's Humana Festival.(Critic's Notebook)(Theater Review)

American Theatre,  July, 2004  by Gener, Randy

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Don't misunderstand. Audience potential and the imprimatur of festival buzz are not the enemy or danger signs; they're something to be embraced, every so often, if the possibility arises. But to concentrate on rooting out what is new and different, the trendsetters and commercially viable properties, usually to the exclusion of every other consideration that makes the theatre pertinent and essential, is to engage in a counterproductive exercise in crystal-ball-gazing and market valuation.

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