Geo M. Martin selects Griffin.(marketing firm Grffin Communications)(Brief Article)
Official Board Markets, September, 2002
The 80-year-old Geo. M. Martin Co., Emeryville, Calif., has enlisted the services of the marketing firm of Griffin Communications.
"There is a gap in the marketplace between what the Geo. M. Martin Co. is and how we are popularly perceived," says President Bob Morgan. "While we are widely-known and have sold more than 2800 stackers, there is a lower awareness of our new products and new peripherals that greatly enhance the entire materials handling process. Closing this perception gap will be one of the jobs of our new marketing program."
For more information, call 410-296-7777 or e-mail info@ GriffCom.com.
Premium Content Partnership |
HighBeam Research provides an in-depth online archive library of reference works.
Most Recent Business Articles
- Multiple criteria evaluation and optimization of transportation systems
- Multi-criteria analysis procedure for sustainable mobility evaluation in urban areas
- A two-leveled multi-objective symbiotic evolutionary algorithm for the hub and spoke location problem
- Multi-criteria analysis for evaluating the impacts of intelligent speed adaptation
- The development of Taiwan arterial traffic-adaptive signal control system and its field test: a Taiwan experience
Most Recent Business Publications
Most Popular Business Articles
- 7 tips for effective listening: productive listening does not occur naturally. It requires hard work and practice - Back To Basics - effective listening is a crucial skill for internal auditors
- FAS 109: a primer for non-accountants - Financial Accounting Standards Board's "Statement 109: Accounting for Income Taxes"
- Design a commission plan that drives sales - Sales Commissions
- Too Young to Rent a Car? - 25-years-old the minimum age for car renting - Brief Article
- LIFO vs. FIFO: a return to the basics
