Under DVD's spell: Hollywood talks about what makes a DVD so enchanting. (DVD Content Watch: Movies).

Tape-Disc Business, April, 2002 by Frazer, Bryant

When Warner Home Video releases Harry Potter and the Sorcerer's Stone on DVD next month, the young wizard will ride the crest of a phenomenon. Introduced in the U.S. five years ago this month, DVD has rocketed skyward from relatively humble beginnings -- it was test marketed in a handful of cities with movies from a handful of studios, Warner chief among them, and its enduring success as a new media format was never completely assured.

DVD, of course, was the product of an unlikely alliance among multinational competitors who put aside their considerable differences long enough to set in stone the standard for a new, MPEG-2 based home video format, the Digital Video Disc. Squawks from the PC and recording industries meant that the format was quickly redubbed...

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