Food Industry
Industry: Email Alert RSS FeedMeet Giuseppe Lavazza. (On the Continent).(Lavazza SpA)(Interview)(Company Profile)
Tea & Coffee Trade Journal, March, 2002 by Bell, Jonathan
He has the family charm. Abetted by blue eyes and a ready grin; a charm one remembers after meeting him. No mistaking it. The best description might be a gruff kindness to others, a certain shyness when in the spotlight, no pretention but a perspicuity targeted like a bullet.
Along with the charm, this Giuseppe Lavazza is an astute young man who views the world from a particular viewpoint and with an unswerving preoccupation -- the protection and development of his family's company.
Lavazza SpA is all about espresso. It is known throughout Italy and increasingly on a global scale. It is the largest coffee company in Italy and the largest espresso company in the world. It ranks among the top five roasting firms in Europe
One can say that...
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