Starbucks.... number two?(World news: coffee and tea reports from the front line, Starbucks Corp.)(Brief Article)

Tea & Coffee Trade Journal, June, 2004

UNITED STATES -- After a decade in the New England market, Starbucks' 203 stores remain a distant second to Dunkin' Donuts' 1,644 locations and just ahead of Honey Dew Donuts' 151 shops, reports the Boston Globe.

Starbucks currently has about 5,600 locations in the U.S. today, compared to Dunkin' Donuts' 4,200. And Starbucks accounts for nearly one-third of all of the country's coffee-houses and nearly half of all sales in the rapidly growing $7 billion industry, according to Chicago research firm Mintel. But in New England, the tables are turned. For every Starbucks here, there are eight Dunkin' stores.

The competitors have recently sought to ape each other's strengths. Last year, Dunkin' added a line of Starbucks-like espresso drinks, and Starbucks...

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