The power of love. (Market Monitor).(TheBigDay.com registries)(Brief Article)

Travel Agent, April, 2003

TheBigDay.com has created online private-label honeymoon gift registries for travel agents and destination partners who find that helping couples "register the romance" pays big dividends in bookings and package upgrades. The owners of the site claim that one travel agent who specializes in honeymoon travel estimates that adding TheBigDay.com honeymoon gift registry to her site has increased her business by 15 percent.

Visitors to the site choose gifts from the couple's registry "wish list." Registration is free to couples, who can also set up their own wedding page on the site free of charge. Travel companies that partner with the site receive a complete online marketing package. For more information, call 800-304-1141 or visit [www.thebigday.com].