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destinationCRM.com: spam filter.(FEEDBACK)(Letter to the Editor)
CRM Magazine, December, 2004 by Spivack, Robert; Stewart, David
FROM "EMAIL MARKETERS Suffer a Drop in Revenue" (September 20, 2004): "DoubleClick report reveals a 7 percent dip in both open rates and click-throughs, and a 33 percent falloff in revenue."
I'm an email user who has to contend with a flood of unwanted emails from advertisers of cheap Viagra, mail-order degrees, and chances to help some poor widow dispose of the millions of dollars left by her late husband when he was deposed in Nigeria. I also have to contend with poison emails sent to hurt my machine. These waste huge amounts of time.
While the article ...
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