Wal-Mart now tops in vacs; ousts Sears from no. 1 slot.(vacuum cleaners)

HFN: The Weekly Newspaper for the Home Furnishing Network, September, 1995 by McLoughlin, Bill

Wal-Mart surpassed Sears in vacuum cleaner sales for the first time in 2d qtr 1995. Industry analysts were surprised that it took Wal-Mart so long to achieve this feat. Wal-Mart had 16.1% of the market share in US vacuum cleaner sales while Sears had 15.4%. Consumers are interested in the best price for a product and discount retailer Wal-Mart has it.

NORWALK, Conn. - Sears, the longtime share leader in vacuum cleaner sales, was displaced at the top by Wal-Mart in the second quarter, according to statistics released by Trendata, a leading market research firm based here.

For the second quarter of 1995, Wal-Mart held a 16.1 percent share of U.S. vac sales, compared with a 15.4 share for Sears. It is the first time Sears has not held the leading share. ...

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